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John B Stapleton
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"Your Product Will Kill Someone"

Mar 12, 2026

"Your Product Will Kill Someone"

Why being first in a new category is the most powerful brand position of all. And what it actually costs to get there.

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You Have 3 Seconds. Most Brands Waste All of Them.

Mar 5, 2026

You Have 3 Seconds. Most Brands Waste All of Them.

Why the strategy behind your design matters more than the design itself.

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The Funding Decision That Will Make or Break Your Business

Feb 26, 2026

The Funding Decision That Will Make or Break Your Business

When to bootstrap, when to raise, and the mistakes that quietly kill deals before they start.

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How to Build a Brand from 0

Feb 19, 2026

How to Build a Brand from 0

The 8 steps that turn a product or a service into a promise people trust

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Stop pitching the right story to the wrong room

Feb 12, 2026

Stop pitching the right story to the wrong room

A stage-by-stage guide to what investors actually care about (Pre-seed, Seed, Series A)

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How to Value your Company

Feb 5, 2026

How to Value your Company

The formula to putting a price tag on your company and how to avoid a valuation bubble.

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The most important question in Fundraising

Jan 29, 2026

The most important question in Fundraising

How to turn your business from "interesting" to "investible".

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How to Pitch to Investors

Jan 23, 2026

How to Pitch to Investors

What investors actually look for and how to secure Investment at all stages.

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How to Raise Investment and Use It Properly in 2026

Jan 9, 2026

How to Raise Investment and Use It Properly in 2026

The playbook for going stage by stage, spending with clarity, and building the decision-making muscle that makes the money work.

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